Your Nonprofit’s Communications Must-Have For 2014: Content
You've heard it before, and it will be said again and again. But, it’s worth repeating: content, content, content. Fresh, relevant, and well-produced content is what gets your Likes and Follows up, your emails opened, and clicks
The End-of-the-Year Appeal Campaign – 5 Tips to Make it Better
The end-of-the-year appeal will be one of foremost communication opportunities with your donors this year. If you've sent an end-of-the-year appeal before, your donors are expecting to hear from you, and they have the best
Six Fundamentals Of A Smashing Fundraising Campaign
Figure out your target audiences: who is likely to give you what amount, who has given in the past, who you might ask for more this year, whom you need to re-engage? It’s time consuming to
Putting The Social (Media) In Your Social Events
If you've taken the trouble to organize a really cool, great event, you want everyone to know about it. Especially if you're raising funds or awareness for a great cause. How can you use social media
1 Checklist, 10 Tips To Promote Your Nonprofit Gala
Fundraising galas are seen as the development / fundraising staff’s job. But you, the marketing staff, know different – promoting the event falls on your shoulders. Here’s a handy checklist to use and share with your
What To Say On Your Nonprofit Website’s Donate Page
You already know that you need more than a donate button on your nonprofit’s website to get people to open their pockets. But what compels people to actually give? These 5 tips help your donation page
Can Board Members Be Spokespersons?
Can your board members be ambassadors for your nonprofit? hey’re usually leaders in their fields, they have extensive networks of contacts and above all, they (most often) are on your board because they feel a strong
How LinkedIn Can Boost Your Board
Social media can help you connect in all sorts of ways - with new friends in your field, relatives you rarely see, or ex-boyfriends you'd rather forget. But did you ever think about the ways that
Getting Your Board To Fundraise
As you might imagine, TakeTwo gets requests for help with this often. Many nonprofits wish to get their Board of Directors in a place where they fundraise often and with more ease. Here are
The World Is Watching You Dance: The #1 Tip For Nonprofits Building Relationships Online
Sure, you’ve heard over and over (and over), that you have to “build” relationships online, but what does that really mean? Do the same rules as “offline”, in-person relationships apply? Well, yes and no.